BRANDING / EVENTS
What if Santa Clause had a botanical bunkhouse in Seattle?
Swansons Nursery is a home for experienced gardeners and eager-to-learn black thumbs alike. They’ve been Seattle’s favorite gardening shop for over 100 years for good reason. When you come to Swansons, it’s more than just buying plants; they’re committed to providing the best guest experience from the second they pull into the lot.
Christmastime was approaching. The nursery had a yurt on the premises and wanted to make good use of it during the holidays. After tossing a few ideas back and forth, we found the one: Santa’s Botanical Outpost—a cozy bunkhouse where the big man and his best elves could conduct all kinds of science-y Christmas experiments. Because, of course, Santa would hole up in the best nursery this side of the North Pole for such work.
We gave Santa and his elves proper accommodations with themed bed sets, set up an area for plant and potion experimentation, and drew up custom art for new species of stocking treats. Decking out the yurt with scenic design took the Swansons guest experience up a notch and added a dash of holiday magic to a local gem.
SCOPE:
- Graphic Design
- Concept Design
- Custom Fabrication
- Experience Design
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